Cigarettes are sold and consumed by people across the globe. The product is sensitive as it is dangerous for one's health. The businesses that sell the product must ensure they follow all rules when it comes to manufacturing and packaging the product. The packaging should be designed according to regulations in place which aim to not promote the product to people who do not smoke. The right information should be included on the box that will let people know the harmful impacts of the product. Cigarette pack sizes are even important and a brand needs to know how many cigarettes in a pack when making the packaging.

The following looks at why cigarette pack sizes are important for cigarettes:

Product consumption

Cigarettes are harmful to health and the amount of cigarettes consumed in one day needs to be controlled. In fact people who smoke need to try and stop doing this. The amount of cigarettes in a pack is important as this impacts consumption.

Bigger packs tend to be linked with more daily consumption as more cigarettes will be immediately available. When it comes to smaller packs, they are usually employed to limit the amount of smoking one does in a day.

Some consumers like to buy smaller packs because these are simple to carry as well. The pack will therefore be user-friendly and can play a role in reducing the number of cigarettes smoked in a day.

Customer preferences

Consumer preference is important when it comes to deciding how many cigarettes in a pack. Brands do some research to see how consumers interact with cigarettes. They see whether the consumer base is mostly teens or adults, and even male or female.

Some brands may have chain smokers whilst others may have more consumers who are aiming to quit smoking. These consumers will smoke less. According to their habits as well as lifestyle decisions, businesses decide what pack size will be suitable for the product.

Rules and regulations

As said above a brand needs to know the rules and regulations in place when it comes to selling and promoting cigarettes. These should be followed if a brand wants to avoid any legal issues.

Regulatory bodies have certain standardized guidelines that businesses need to comply with when making the packaging. The regulations aim to protect public health. They are even in place to ensure consistency, traceability, as well as legal compliance is present in the tobacco industry.

Governments tend to regulate pack sizes so that excessive smoking can be discouraged. The 20 cigarettes in standard pack of cigarettes.

Smaller cigarette packs will be cheaper to get and will encourage young smokers to buy the product. However if regulations are in place for 20 cigarettes in a pack, young consumers may find it expensive to buy the product.

Apart from this there are certain other laws a brand should follow when making the packaging of the product. The right information should be added on the box that clearly lets consumers know cigarettes are dangerous to consume.

Marketing the product

Brands that sell cigarettes will want to market the product to make it stand out amongst the competition and get recognized to those who smoke. As said above, businesses should follow the rules in place when it comes to designing the box as well.

The size of the pack as well as its dimensions will impact how much space a brand will have available on the box to design it. A 20 cigarette pack does have some space for a brand to market the product. A 20 cigarette pack is the standard and cost-effective size which is convenient for people to carry as well.

A brand can add the relevant product details on the box that are required by the law as well which educate people about what the product contains and its negative impacts on their health.

Brand information can be added on the box to help distinguish the product from the competition. This will include details such as a brand logo that can be included prominently on the packaging of all products from the brand. Other information that can even be added can be the brand’s contact details. This will include the company’s address, social media links, website, etc. A brand can also add its brand colors on the box which people can use to recognize its products as well.

As seen above cigarette pack sizes are important and a brand needs to know how many cigarettes are in a pack according to the rules and regulations present. This impacts the packaging design as well as the needs of the consumer base. A business needs to keep this all in mind if it wants to end up with a packaging design that will be perfect for the product and customer.